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Hi, I'm Simbi

I am a multilingual designer and writer based in Shanghai. From east to west, I craft intelligent experiences between people and technology.

I do a bit of everything

But you can find me at the intersection where design, technology and business meet. I've worn the hat of an experience designer, AI developer, user researcher, business analyst, product owner and more. I’m a Londoner with Nigerian roots. I'm a language learner. I'm a storyteller. I'm an optimist. I am 27 years of experiences and I hope to be more things to come.

My Story

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Central Saint Martins 

Product Design BA (Hons)

Designed and engineered industrial products to solve complex user and business problems

UCL 
Mandarin 中文
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A lot of Chinese classes...

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Mindsparkz 🇨🇳
Product Designer

Designed and manufactured global FMCG products in South China 

Veriteer 🇬🇧
Customer Experience Consultant
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Worked in agile product teams to design intelligent e-commerce applications

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Accenture 🇬🇧
Service Design Specialist

Developed AI methods and designed smart services for telecom, banking & government clients

Trip.com 🇨🇳
Senior Experience Designer
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Leading strategic product design and localisation for China’s top travel platform

Get in touch

The best ideas start as conversations.

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